2 Step “IT” Strategy for 2023

I just learned this super cool trick and I am already implementing this with my team. They say… that this is going to be the “IT” Attraction Marketing hack of 2023.

And it’s soooo simple…. Watch the video where I explain it:

If 2023 is going to be your year to implement Attraction Marketing and start getting customers and reps coming to you, then you would want to go through my Brand New Attraction Marketing 5 Day Bootcamp that I mention in the video. Here is the link to download:

Here are the 2 steps

Step 1

You are going to create a CURIOSITY post on your timeline on whatever social media channel you use (Instagram or Facebook or both).

Step 2

You will give them more information IF they go into your stories.

Let me explain how that works…

Number one thing you post on your profile is something that draws CURIOSITY. The reason you don’t want to just give info on your profile is because you don’t know who is interested.

Once they see the name of your product or company, they will do to “Dr. Google” and find all sort of inaccurate information. And bad press will be first guarantee because that’s how news work, all the negative is more interesting than positive.

You may say, there’s not such thing about my products or company, I’d say, just wait, they are not big enough yet.

But posting in your stories is different…

Here’s how. The people who are interested in your post and go to your stories to check it out. If they engage or comment there, it goes into your messenger where you can immediately talk with them. They are seeing accurate piece of information first from you. Also if they only view your story, you can also see who then are under the “eye icon” when you open your story.

So here’s the rule- CURIOSITY on your timeline, TRANSPARENCY in your stories.

So how do you do a curiosity post?

You post a picture of you holding or using your product where a name is hidden. It can be a photo of just a hand holding a product. In our case we take one pill out of the bottle and take a close up picture of the pill. That is a great stock picture you can share with your new team member so they can post before their products arrive.

Then create a curiosity using a tagline, catch line, something short and sweet. It has to talk about 1 BIG BENEFIT of what it does. and last you will say, go to my stories for more info.

Now in stories you can post the actual product… and here’s a sequence:

1st slide– Ask a question that’s related to the benefit of what your product does. Does it help people have glowing skin, minimize wrinkles, improve gut health, help lose weight, budgeting, getting fit… Add a poll or a question box, so you can immediately engage when they click.

2nd slide(s)– List the benefits. What benefits have you or other experienced. Here is best if they see your face talking to them with added captions. Tell your story, your experience. If you’re not up to that yet, then make a selfie with text.

3rd slide(s)– Here’s where you share social proof. Sp post testimony slides, before and afters, studies or any other important info.

4th slide– is call to action. Tell them what to do. Either include a poll, a link, tell them to comment something or go check the link in your bio. If you are using polls, don’t give them option to be negative here. Have it like “yes and tell me more” or “more info and yes!!!” Another trick about polls and links is to put them on the right bottom corner of your stories. That way they may accidentally click and here’s a reason for you to reach out to them.

BONUS: What to say to anyone reacting to your posts and stories: “Hey I saw you liked, loved, commented on my post(story, poll…), were you just being supportive or you’d like to see more info on X?”

Again, my FREE BOOTCAMP teaches you how to ATTRACT more customers and reps to you without having to prospect anyone, create AUTOMATION and stop WASTING TIME… If you haven’t yet, I suggest downloading it. Click the link below.

Did you learn anything new?

I post a blog once a week to help marketers grow their business using online methods that work, so they can create raving fans that want to join them and buy from them..

P.S. If you have any questions, I hang out mostly on Facebook and you can find me HERE. I also run a free Facebook group where you can find more fun content to help you grow your business online using attraction marketing. You can click and join me here: Lead Attraction Pro.