The fastest way to 10x your business
Do you want to know what is the best and fastest way to boost your recruits and your sales using social media? 2024 can be a year where you 10x your sales and your business.
I’m going to share an organic funnel with you where you will see customers popping in your back office and potential team members booking on your calendar.
Watch this video to find out more:
And here’s my digital recruiting bootcamp, I mentioned in the video. Just click the button below to learn more.
Build the infrastructure first
On your social media, it’s important to have an infrastructure that is very simple.
1. Your bio
It is the first thing that people see when they land on your profile. Doesn’t matter which profile, Facebook, Instagram or your YouTube channel.
What they see first has to be about them!
Show in your bio who you help and how you help them. This is really important.
And then if you can have a link telling them where to go, what to get, that is also very helpful.
Past are the days when people were interested to learn about you when they land on your profile, what do you like, what your interests are like… Nobody cares anymore.
People have such a short attention span right now. All they want to do is what is in it for me and how you can help me. So don’t waste the space in your bio saying that you love dogs, that you are mom of 2, mom or boys, etc. Nobody cares. They just want to know who are you helping, is it for them and what are you helping them with.
And what you want to have in place in your bio is something like Linktree.
I use Linktree, but there’s other apps that you can use where you can have different links like a tree posted under one. So when it opens up, it gives them a few options to click on with a description of each one.
and I’ll share with you what I would like for you to have in that link tree or whatever platform you’re using for that.
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First link gives them some kind of value. I have a free funnel, but if you’re not there yet, if you don’t have a funnel with the email auto-responder, a website and all that, it’s okay. What can you give people that is a free value? For example if you’re in health and wellness. Can you give them a recipe or a meal plan? What you give them something for free they can go ahead and download?
Now they are thinking you are really helpful and not there just to sell them something:
“So if I’m buying maybe a weight loss program from them, they will give me all this free information and they will support me much more than somebody else who is just there selling the products.”
The first thing in your bio is something that is downloadable, is easy for them to get. If you can capture their information in return even better, but if you don’t, don’t sweat over it.
The next few links is your best selling products, both info about them and direct link to buy them too. Make it easy for them.
You don’t want to have the product name in a description. What you want to do instead, which is more powerful, is put down in that description what does this product do and what problem does it solve?
Have a cute, funny name, for example, “my mommy go-go juice”.
When they click, give them a direct link to buy. If people see something fun that makes them curious, it’s more likely for them to click. The product doesn’t mean anything.
How to work with you
Next thing you want is you want to have information on how people can work with you and your team. Have a little questionnaire they can fill out and your calendar where they can book an appointment to talk with you.
Social media links
And lastly, where else on social media they can connect with you. Because they may be watching you from TikTok and you want them to go to your Instagram or the other way around. Or maybe it’s YouTube and you want them to go on your Facebook or you want them to join a Facebook group.
So have something that you want them to do on social media, where you want them to go next.
Of course, put that Linktree inside of your bio in the platform that you’re mostly using. It can be in your Instagram, Facebook, on your YouTube channel. Now, TikTok is a little bit funny because you have to have a thousand subscribers if it’s a personal channel before you can put any links in your bio.
I have a business TikTok account, which is not as great as far as options. And I have almost a thousand subscribers. So I’m going to switch to personal when I get there. On the business account, I can put a link tree, so I have Linktree on my TikTok.
Focusing on TikTok
If you want to focus mainly on your TikTok, which in one of my YouTube videos I suggest, your goal is to get to 1000 subscribers as soon as possible. And you can achieve this easily and more following this plan.
Post 1-3 videos every day and stay consistent with it for 90 days.
Short form videos
So now that we have your infrastructure, the next thing is going to be doing short form videos. This is something that you want to put most of your effort in. It will be bringing you the most leads.
Not everybody is doing it. Using short form videos is the fastest possible way to grow your network marketing business online right now.
Just pick a platform where you want to start from. You can either start from TikTok, remove the watermark, and you can then repurpose those videos on Facebook, Instagram, YouTube shorts even in your Facebook and Instagram stories. Why not? Even if you are not spending much time on other platforms, it is still a great exposure.
I start on Instagram. There are software apps now that you can use to remove the watermark for you. Notes section in your phone is a perfect place to write captions that you can quickly paste to all platforms. This is also where I store my hashtags. The repurposing your content across all platforms should be done in minutes.
I can’t go on and explain everything when it comes to short form videos and how to crush it with using them inside the 15 Second Prospecting Machine course. You can learn more about it here:
Do a run
I suggest you do a run, do 1-3 videos every day, see what you can stay consistent for 30 days and see what happens.
I can promise you, you’re going to see some amazing results, amazing leads, amazing growth for your business. If you stay consistent with this strategy.
Another thing that will save you time is record these videos in batches. That’s what I do is pre-record a bunch of videos using different shirts and props.
I save clips that I like that I want to recreate. And then I just go through and in one hour, I create two weeks worth of videos. I don’t edit them right there. Then I just pick one a day and I just put captions and I do like. cuts and anything that you need, but you can definitely film them and have those clips ready for two weeks.
Also, what you can do everywhere you are, just take short clips and short videos. And then if you don’t have anything that is pre-filmed, you can just use those short clips.
Do this when you’re on vacation, working, on the phone, filming yourself, everything.
So when you need to do a video real quick just take one from your short film library.
The topic strategy
Your strategy needs to be very simple. Pick one benefit of your product. What is that one benefit of one product and then you can create nine different videos with different angle, different hook, which is a different outcome of that product.
So, for example, you lost weight and what happened because of that, you got compliments, felt more confident, you fit it into something that you didn’t fit into since you had a baby. Then put in nine different outcomes, how it made you feel, what was the impact of that result and create nine slightly different videos.
You don’t know which one is going to work the best.
And then the next nine batch of videos needs. to be about the different product, the different outcome, and then, just create a different benefit and then create different outcomes of that same benefit. Just go from there and you will see what hooks work the best, what was the one that was most popular and just keep on doing and working on that.
Call to action
The last thing is the call to action. Make sure you’re putting a CTA in every video you do. And change them around, always asking to go in your bio is not the best strategy, get creative. Ask the to comment with a word or an emoji. Then you can send them the info.
Sometimes it can be to simply follow you, read the caption, save the video or to share it and not to just go to the link in my bio, that doesn’t necessarily work anymore. You want to put it down to post an emoji, to post a different word. So you will send them the information and make them follow you.
Having bio, the first thing that I talked about and having all those links in your Linktree inside of your bio is super important when, which it will, your video goes viral because you will not have time to answer hundreds of messages all at once.
You will be able to just direct them: “go to this link in my bio” and you will start seeing people just going in and booking on your calendar or becoming customers and showing up in your back office. Now, you’re not wasting time on one on one conversations, qualifying people.
Later on, you can go through the comments and engage with ones that didn’t buy yet. You don’t need to hire a virtual assistant because your sales process is simple and automated.
Be committed, focus on this strategy for 30 days and see what happens.
Question of the week:
How many short form videos are you currently posting every day and how many are you willing to do from now on? Put answer in the comments.
Did you learn anything new?
I post a blog once a week to help marketers grow their business using online methods that work, so they can create raving fans that want to join them and buy from them..
P.S. If you have any questions, I hang out mostly on Facebook and you can find me HERE. I also run a free Facebook group where you can find more fun content to help you grow your business online using attraction marketing. You can click and join me here: Lead Attraction Pro.
